You may want to go after RFID tag business, but you’re holding back because you don’t know how to sell the product or quote for
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Is RFID Printing Worth Providing? Part 1
RFID technology has made leaps and bounds since it was first introduced in a 1983 patent for a device that used radio frequencies to remotely
Continue readingFight the Big Box Stores Part 3
Specific Strategies A few months ago, I was reading Print Professional magazine and they had an incredible article titled ‘David vs. Goliath’ (by Elise Hacking,
Continue readingFight the Big Box Stores Part 2
Get Customized Big box stores like Office Depot may be able to sell their color copies for a few cents less, but can their staff
Continue readingFight the Big Box Stores Part 1
Focus on Business-to-Business Opportunities You may not be able to beat the big box stores like Office Depot or Staples when it comes to advertising,
Continue reading“Print & Sign Shop” or MEDIA SHOP!
A few weeks ago, I went down and did a hands-on install at a trade show. We were working with a partner putting up an
Continue readingAn Ageless Book Binding Story
Today as I sat down to blog, I really wanted to talk about this certain product I find myself recommending a lot. But rather than
Continue readingLegend 72 UV Curable Printer Demo
Attention sign & print shop owners! If you live anywhere near Indianapolis, IN, here is your chance to see the top of the line UV
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