In this series of posts, “How do I choose?”, we will help you take a little of the guesswork out of selecting the best print finish product for your shop or office. It’s sometimes difficult to find the right machine to fit your needs when there are so many models.
It’s one thing to upgrade the speed and efficiency of your office by choosing the right folding machine, but you can take invoices and other direct mail to a new level of automation with a document inserter. Because you’ll be investing significantly more on an inserter than you would a simple folding machine, it’s important that you weigh the benefits of each tier of functionality.
More than speed, which varies slightly between models, document inserters are primarily distinguished by the number of items that may be inserted into mailing envelopes. When shopping, you may consider that at this time you only ever insert an invoice, a form letter and a return envelope into 90% of your mailings. In that case, the Formax 6202 is a perfect machine for your operation.
However, you must consider growth in your business, change in operating procedures, and things as simple as the two-page invoices that make up only 10% of your mailings take all afternoon for two staff members. What is the opportunity cost there? What’s the phrase about being as strong as your weakest link? Don’t let a little bit of underused functionality get in the way of what could be a fully automated process.
Then, consider what your office could do with an even more advanced inserter. A new strategy with direct mail may add a significant line of revenue to your budget. What value could you add to your customers? To your employees?
Answer these questions and shop Lloyd’s for the best deal on document inserters. The models we carry all have warranties and are virtually maintenance free.
