I believe that UV printing is the future of commercial printing. There are just too many advantages, including its fast curing speeds, high print qualities, durability and flexibility, for ultraviolet printing not to become the new standard.
With UV printing, you can print on almost any surface, absorbent or not. Here at Lloyd’s of Indiana, we once ran a door through our UV printing machine and it worked great.
That flexibility translates to hundreds of uses at the local print shop level – small retail items, book covers, clings, cards, large banners, the list is almost endless. And with this new found ability to print on traditionally non-porous surfaces like Styrene or hard boards, customers are starting to pay attention.
High Print Qualities
No more double passes through the press, no more re-runs. UV printing allows for high-gloss levels, vibrant colors, an array of coatings and printing that’s crisp and has a nice finished look. That’s because UV inks tend to sit on top of the printed surface, rather than being absorbed into it. The end result is sharper and crisper.
UV printing is also more resistant to scratches, wear and tear, and sun exposure than its traditional printing counterparts. Customers love that a large promotional piece isn’t going to become tired and sun-worn after a few weeks.
Fast Curing Speeds
With UV printing, the ink is dry the moment it comes off the press. No more waiting for the ink to dry, no more waiting to do proofs, no more ghosting of images on the page above it. Instead, press checks are quick and you can move on to binding and finishing faster. Not only is it faster for your clients, it saves you time too.
UV printing isn’t the little-known secret of the printing world anymore; customers are starting to ask for it by name. They want that speed, durability, high print quality and surface flexibility that ultraviolet printing can offer. Don’t get left behind.