How To Plan For A Successful Direct Mail Campaign For Clients.
Jun29

How To Plan For A Successful Direct Mail Campaign For Clients.

Planning is important for any business. My Dad pounded into my brain how important it is to have a plan. He also told me you have to have a system. Most important, never do a half a job. Direct Mail campaigns need to have all these approaches to be successful. Preparation First and foremost, you need to help your customer prepare their direct mail campaign. Create a checklist for them to follow to ensure they are successful in their...

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Tec Lighting Mini UV Coating Machine Demonstration
Jun24

Tec Lighting Mini UV Coating Machine Demonstration

There is a debate regarding doing overlaminates or UV coating. UV coating is a cheaper alternative to overlaminates for things like postcards, brochures, mailings and other marketing materials. Today, we are going to walk you through using a Tec Lighting Mini UV Coating Machine. It is the perfect size machine for a UPS Store or other small print shop that wants to offer more print finishing services than just a copy machine. With a...

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Is Your UV Coating Flaking or Not Sticking?
Jun22

Is Your UV Coating Flaking or Not Sticking?

One of the common problems when doing UV coating jobs is the UV coating may sometimes flake or not stick entirely. We have also seen situations, where projects come out of the UV coating machine, have not cooled down entirely and the pages ended up sticking together. There are several things you can do to address these situations. 1. Are Your Lamps Strong Enough? One issue is that your lamps may not be generating enough heat. We have...

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Wide Format Printer? Increase Profits After Warranty Runs Out
Jun17

Wide Format Printer? Increase Profits After Warranty Runs Out

Increase Margin Without Losing Quality You love your wide format printer. It gives you the flexibility to run all kinds of projects that other printers can’t do without them. The printers let you run banners, signs, corex signs, metal signs. It provides you the ability to offer clients the type of signage or graphics to draw attention to themselves. Aftermarket UV Curable Inks can help you increase profits after your warranty runs...

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Automate Your Print Finish Shop
Jun15

Automate Your Print Finish Shop

Not Everyone Has Experience In A Print Finish Shop Recent reports suggest the job market is getting tighter. More businesses are finding it hard to find help. So, if you have fewer people doing more work, you need to consider automating your print shop operation as much as you can. Many print finish machines like guillotine paper cutters, document folders, paper creasers or flatbed printers can be programmed to do the work for you....

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