Connections
Quick Thought on Selling
May 19, 2008 · Filed Under Sales and Marketing · Comment
I was reading Pursuasive Business Proposals by Tom Sant and a thought occurred to me. When was the last time you delivered a proposal worth more than $5,000?
Did you just email it? Or did you give it the royal treatment and bind it and hand deliver it?
Chances are we all would sell more if we took a few minutes and realized that presenting a proposal worth $5,000 or even $50,000 in a $2.00 three ring binder from Staples is not going to make the impression you need.
I wonder how many proposals get thrown away because they just don’t look good. Read more